‘User-centric approach to problem solving leads to differentiation and a competitive advantage.’
Why a UCD process? It helps a lot, because the designer needs structure and guidance to understand the problem and create the best solution for the user.
Discover
Problem exploration
Competitive Benchmarking
Analytics
User Journey
Define
Synthesizing Research
Customer archetypes
Product Requirements
Hypothesis Statements
Develop
Ideation Workshop
User Flows
Wireframes
Prototypes
User Testing
Design Review
Deliver
High Fidelity UI
Design Review
Assets & Documentation
QA
I’m João Silva Dias — a seasoned UI/UX Designer with +10 years of experience.
I’m a all-round creative designer now with a full emphasis on all things digital.
I’m a versatile designer with an open mind which allows me to successfully engage in a wide range of fields. I dabble in several technologies and I’m used to dealing with ideas, concepts and layouts ranging from the initial requirements capture all the way through final implementation.
I aim to design solutions as simple, intuitive and accessible to the end user.
Experience
So basically, I spent a year at Gene Commerce (Remote), and before that I rocked it for five years at Rank Interactive (London). I used to be a freelancer for six years in Lisbon, working with digital agencies and some cool clients. And way back when, I was at Brand Lovers for nine years, which was a top agency that’s now based in Maputo.
Education
IADE Creative University
BA Graphic Design
1995–1999
Flag Academy
Front-End Web Developer
2014
CourseraGoogle UX Design
Google UX Design
2022 (ongoing)























